Robots, assembly technology, machine vision, digital solutions – all at a single trade fair

This is unique: as the leading platform, automatica covers from June 22–25, 2027 the entire value chain of industrial automation. The spectrum ranges from individual components and complete systems to turnkey applications and highly qualified services - for all manufacturing sectors, of course. And increasingly also far beyond the manufacturing industry. In 2025, more than 49,000 visitors came from 90 countries to visit automatica.

Software and cloud computing

Smart factories require digitization: It takes full digital mapping and control of all physical processes to make production facilities intelligent. This requires smart software – from design and production all the way to business processes and service.

 

Visitors at automatica are looking for suitable software solutions. Demonstrate your expertise in this area, become an exhibitor at automatica and establish contacts with potential customers.

Good reasons for automatica Shanghai

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© Messe München GmbH

Capitalize on a Global Powerhouse

Build your brand under the banner of automatica, a world-renowned enterprise in industrial automation
and robotics.

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© Messe München GmbH

Access a High-Growth Market

Connect directly with the core of China's and Asia's automation boom, driven by massive demand in new
energy, semiconductors, and medical industries.

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© Messe München GmbH

Prime Your Product Launch

Launch your innovations at the start of the year to outpace competitors, influence purchasing decisions,
and drive your annual sales cycle from the start.

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© Messe München GmbH

Forge Strategic Partnerships

Benefit from our official collaborations with CRIA and VDMA, ensuring a high-caliber event and access to
key industry players.

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© Messe München GmbH

Generate Measurable Results

Meet a concentrated audience of pre-qualified buyers and decision-makers from China and key Asian
markets to secure high-quality leads and accelerate your sales cycle.

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Exhibitor application for automatica Shanghai

Claim your share of success with an exhibition stand in the right location at productronica China.